I graduated in psychology. I built a career in sales and performance coaching. I was strong, independent, unstoppable. The kind of woman who never dropped anything she carried.

But internally, I was disappearing. Work became my anesthesia. Competence became my escape route. Success became my shield. I was surrounded by people yet emotionally orphaned... again.

And the cruelest part?
I didn’t even know how to ask for help.
I didn’t have the language for myself. I was emotionally mute.

There was a Moment Everything Shifted for Me.

It wasn’t a breakdown. It wasn’t a crisis. It wasn’t cinematic. It was someone casually asking: “But how are you, really?” and realizing I didn’t know how to answer without performing. I had mastered analyzing emotions, guiding emotions, intellectually explaining emotions, but not feeling them.

That hit me: I had no real answer, only the well-rehearsed performance of being fine.

That was the most terrifying silence of my life because it wasn’t emptiness.
It was abandonment.
By me, of me.

I stepped back from the version of me that survived and finally asked for help. I went to therapy and confronted the pain of missing my parents and all the walls I've built around my soft and tender heart. I trained in neuroscience, CBT, positive psychology, NLP, not to become more qualified, but to become more connected.

Slowly, I learned something nobody ever taught me:

My shutdown wasn’t a flaw. It was a strategy. A smart one. A protective one. A young one. But no longer the one I needed.

My emotions weren’t the enemy. My disconnection was.

And suddenly, the corporate world felt too small for the truth I had found. So I built the place I needed when I was lost:

Startsera, a home for women who are brilliant at functioning and terrible at feeling seen.

And once I understood that in myself, I saw it everywhere, especially in women.

Women who don’t break down; they shut down.
Women who “cope” by disconnecting.
Women who overthink because they can’t feel clearly.
Women who stay strong because they don’t know any other option.
Women who can explain emotions in theory but don’t know their own emotional truth.
Women who aren’t dramatic, just quiet inside.
Women who look fine but feel lost.

Women who never learned how to stay with themselves so they blame themselves for not knowing how to feel.

We don’t need more motivational quotes or productivity hacks. We need a place to come home to ourselves.

Startsera is that place.

A return. A rebellion against emotional self-abandonment. A reminder that strength without self-compassion is just survival in prettier clothing.

Who do I Help?

I help high-functioning, emotionally shut-down women understand themselves again, slowly, gently, honestly.

Women who:

• don’t trust their own emotional experience

• confuse self-criticism with self-awareness

• feel disconnected from their softness

• intellectualise pain instead of feeling it

• succeed publicly but struggle privately

Women who don’t need “fixing”, but they need someone who speaks the language of their silence.

Women who don’t need to be told how to improve. They need to be shown how to stay. With themselves. In the moment. Without turning into their own enemy.

Together, we unlearn the patterns that once protected you and now punish you.

We cannot heal while pretending to be fine.

Healing begins the moment performance ends. When honesty replaces self-judgment. When curiosity replaces shame. When you stop abandoning the parts of you that still hurt.

Your emotions aren’t problems...they’re messages from a younger you still waiting to be understood. And when you finally listen, you stop surviving yourself and start understanding yourself.

I don’t fix you.
I don’t rescue you.
I don’t promise a three-step transformation.

I’m not here to make you stronger. You already are.

I’m here to help you be on your own side, understand yourself in the exact moments you usually turn against yourself. Because that’s where everything changes. Not in the calm, but in the chaos. Not in the clarity, but in the confusion. Not when life is gentle, but when your inner world is trembling.

My writing and coaching is an invitation to sit with yourself, not as a threat, but as a reconnection

If something in you exhaled while reading this… follow it and stay a little longer. Let’s figure it out together.